There are now newsagent shelves full of glossy fashion 'bi-annuals'. But there is only one original, one heavyweight innovator: POP. Yes, this London-based magazine was the first and continues to be the best more than 20+ years later. POP combines the best fashion photography and visuals with great writing, strong opinion and exclusive interviews and stories every issue. The magazine has a unique, vibrant 'POP Girl' tone, notably breaking female photography stars from Harley Weir to Talia Chetrit to Charlotte Wales to Stevie Dance, while also working with cutting-edge male creatives from Juergen Teller to Buck Ellison to Wolfgang Tillmans. Other magazines might have looked to copy POP, but the original is still the authority... Just ask Bella Hadid, Kaia Gerber, Hailey Bieber and a select list of celebrated POP Girls! This is the magazine that has elevated them to the same cover status as Madonna, Britney and J Lo... Embrace POP Life!